iHeartMedia to acquire Triton Digital, which provides audio advertising analytics and measurement services, from Scripps for $230M (Anne Steele/Wall Street Journal)

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Anne Steele / Wall Street Journal:
iHeartMedia to acquire Triton Digital, which provides audio advertising analytics and measurement services, from Scripps for $230M  —  Deal for audio advertising analytics and measurement services bolsters radio giant’s bet on podcasting  —  iHeartMedia Inc. has agreed …

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