Sources: Google’s Search Generative Experience could cut organic search traffic to publishers by 20% to 60%; Google says it is premature to estimate the impact (Trishla Ostwal/Adweek)

Trishla Ostwal / Adweek:
Sources: Google's Search Generative Experience could cut organic search traffic to publishers by 20% to 60%; Google says it is premature to estimate the impact  —  Search Generative Experience could upend over 60% of publishers' total organic traffic  —  Google launched its artificial …